<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>redesign on Journal Marketing</title><link>https://journal-marketing.fr/en/tags/redesign/</link><description>Recent content in redesign on Journal Marketing</description><generator>Hugo</generator><language>en-US</language><lastBuildDate>Fri, 24 Jul 2026 14:30:00 +0200</lastBuildDate><atom:link href="https://journal-marketing.fr/en/tags/redesign/index.xml" rel="self" type="application/rss+xml"/><item><title>Website Redesign: the SEO Checklist to Prevent Traffic Loss</title><link>https://journal-marketing.fr/en/blog/seo-website-redesign-checklist/</link><pubDate>Fri, 24 Jul 2026 14:30:00 +0200</pubDate><guid>https://journal-marketing.fr/en/blog/seo-website-redesign-checklist/</guid><description>&lt;blockquote&gt;
&lt;p&gt;&lt;strong&gt;In short:&lt;/strong&gt;&lt;/p&gt;
&lt;ol&gt;
&lt;li&gt;A website redesign without an &lt;strong&gt;SEO checklist&lt;/strong&gt; exposes your site to massive traffic loss if URLs, redirects, and high-performing content are not preserved.&lt;/li&gt;
&lt;li&gt;The three critical phases (before, during, after) must be documented and planned with developers and business teams.&lt;/li&gt;
&lt;li&gt;Full traffic recovery typically takes several weeks to several months depending on site size and &lt;strong&gt;traffic preservation&lt;/strong&gt; quality.&lt;/li&gt;
&lt;/ol&gt;
&lt;/blockquote&gt;
&lt;p&gt;A &lt;strong&gt;website redesign&lt;/strong&gt; modernizes the interface and improves user experience. But from an SEO perspective, it represents a critical risk: without the right &lt;strong&gt;SEO checklist&lt;/strong&gt;, a site can lose 30 to 80 percent of organic traffic within weeks. Google no longer recognizes URLs, redirects break, high-performing content disappears. An &lt;strong&gt;SEO checklist for website redesign&lt;/strong&gt; must cover three phases: before, during, and after. This article details each step and exposes realistic recovery timelines.&lt;/p&gt;</description></item></channel></rss>